Field Notes

How nonprofits communicate their work online.

Field Notes document individual communication and design choices across nonprofit websites, campaigns, and digital storytelling. Each note captures one communication choice, explains what it signals to visitors, and contributes to an ongoing record of how nonprofit work is understood online.

Search Field Notes by organization, campaign, issue, or lens.

Shakura Conoly 7/1/26 Shakura Conoly 7/1/26

Kenya’s Dairy Cows Got Paid Sick Leave to Keep Antibiotics Out of Milk

Interface: WhatsApp Application
Lens: Reduce Barriers
Organization: Too Good Food, The Partnership Africa
Observed: July 2026

Shakura Conoly 6/15/26 Shakura Conoly 6/15/26

Water.org Brand Partnerships Turned Everyday Actions Into Ways to Support the Cause

Interface: Brand Partnership Campaign
Lens: Invite Participation
Organization: Water.org
Observed: June 2026

Shakura Conoly 4/6/26 Shakura Conoly 4/6/26

charity: water Makes It Possible to Write Your Will in Five Minutes

Interface: Planned Giving Page
Lens: Reduce Barriers
Organization: charity: water
Observed: April 2026

Shakura Conoly 3/16/26 Shakura Conoly 3/16/26

Shifting the First Decision from Amount to Frequency

Interface: Donation Module
Lens: Reduce Barriers
Organization: Khan Academy
Observed: March 2026