Field Notes | How nonprofits communicate their work online.
Field Notes document individual communication and design choices across nonprofit websites, campaigns, and digital storytelling. Each note captures one communication choice, explains what it signals to visitors, and contributes to an ongoing record of how nonprofit work is understood online.
Search Field Notes by organization, campaign, issue, or lens.
When the Case for the Work Comes Before the Donation Ask
Interface: Homepage (bottom)
Lens: Invite Participation
Organization: Mercy Housing
Observed: March 2026
When Website Design Echoes the Work
Interface: Website Design
Lens: Explain the Work
Organization: Enterprise
Observed: March 2026
Publishing Strategic Progress Alongside Long-Term Plans
Interface: Strategic Plan
Lens: Build Trust
Organization: Mercy Housing
Observed: March 2026
When Strategic Plans Become Public Interfaces
Interface: Strategic Plan Microsite
Lens: Build Trust
Organization: Mercy Housing
Observed: March 2026
Reframing the Annual Report as a Community Report
Interface: Annual Report
Lens: Explain the Work
Organization: Mercy House
Observed: March 2026
A Story That Builds as You Scroll
Type: Annual Report
Lens: Explain the Work
Organization: Habitat for Humanity
Observed: March 202
Leading With Scale: Impact Metrics as the First Impression
Interface: Homepage Messaging
Lens: Explain the Work
Organization: Food Recovery Network
Observed: March 2026